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Writing Levels

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Turn strangers into buyers with story-led marketing

I write for luxury and premium brands. Story-led copy that creates an elegant, unhurried path from first impression to sale. 

Email sequences, sales pages, advertorials, and beyond.

Meet your copywriter

Your offer has a story

The question is whether it’s being told well.

Only one story matters in any sale. The one your prospect tells themselves when deciding whether to buy.

If the words on the page merely describe your offer, your prospect will fill the silence with their own narrative. And left to their own devices, they will write one full of reasons to say not yet…

I write the story you want them to hear.

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The real competition

Your biggest competitor is indecision

Many of the most considered, high-value purchases are lost to indecision rather than a competitor. Your prospect simply didn’t feel certain enough of the possibilities your offer creates and that saying yes was the right move. 

I write to build trust and momentum, moving your prospect step by step toward the confidence to commit. 

Find out more about me

Three ways I bring your story to life

Build Your Audience

Build a voice and brand presence so distinctive that the right people are drawn to you before you’ve said a word about what you sell. 

Ghostwritten articles, LinkedIn, newsletters, social content

Earn the Yes

Guide your prospect from initial curiosity to confident decision with copy that makes choosing you feel not just right, but inevitable. 

Sales pages, VSL scripts, email sequences, launch copy

Deepen the Relationship

Tend to the people who have already placed their trust in you. Keep them close, and give them every reason to return and to bring others with them. 

Ongoing email nurture, retention content, re-engagement

Every engagement begins the same way

With a conversation

  • About your brand
  • Your offer
  • The audience you want to reach.

You don’t need a detailed brief. You don’t need to know which stories to tell.

My copy isn’t doing justice to what I offer…

…is more than enough to begin.

Start a conversation

The story Atelier

A dedicated email partnership for luxury and premium brands

If deepening the relationship is where you want to focus, and your brand operates in the luxury or premium space

The Story Atelier is built for exactly that.

A bespoke email offering that turns your inbox into a place discerning readers look forward to.

  • Reinforce your prestige
  • Deepen reader loyalty
  • Create a consistent presence
  • Keep your brand front of mind when it matters most.
Explore The Story Atelier

Portfolio

See some of my work. More examples coming soon.

Launch email sequence for a digital product
Portfolio

Launch email sequence for a digital product

Landing page for health & wellness brand
Portfolio

Landing page for health & wellness brand

Copywriting for MedTech and what it taught me
Portfolio

Copywriting for MedTech and what it taught me

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Testimonials

My portfolio will show you how I write, the testimonials will show you what it’s like to work with me.

“Thank you so much for your rewritten version, it looks great! I love the adjectives used and the wording throughout.”

SOPHIE, UK

“Dot was very kind and encouraging and I knew my work was in safe hands. Communication from Dot was first class right from the beginning. […] I would highly recommend Dot and would work with her again on potential future projects.”

GEMMA, UK

“Communication was excellent from the start, Dot asked all the right questions and kept in touch throughout the process to check how I wanted things done.”

JOSIE, UK

“Dot was careful, and time sensitive. I got my order back 8 days early, and was very satisfied.”

RACHEL, USA

Articles

Follow my thoughts about writing for business.

I burnt dinner because of a newsletter
Storytelling

I burnt dinner because of a newsletter

Do you have an eject button in your emails?
Copywriting

Do you have an eject button in your emails?

How the oldest trick in the book can stop you over-explaining your high-ticket offer
Copywriting

How the oldest trick in the book can stop you over-explaining your high-ticket offer

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Interested?

Send me a message and I will show you what a story-led content can do for you.

If there’s a clear way I can help, I’ll tell you. If there isn’t, I’ll tell you that too.

Send me a message

Join me on Substack: Sold on Stories

Or check out my social media accounts.

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